Crypto Content Marketing Manager
Job Summary
Owning the content strategy for Alpaca's crypto and tokenization products, the full-time remote Crypto Content Marketing Manager will translate complex concepts into compelling narratives, develop audience-specific messaging, and collaborate with cross-functional teams to support product launches and enhance market understanding.
Key responsibilities
- Own content strategy for crypto and tokenization products across B2B and B2C channels
- Write and edit educational and product-driven content, including blogs, newsletters, and thought leadership pieces
- Collaborate with product and marketing stakeholders to ensure content accuracy and alignment with brand messaging
Required qualifications
- 5+ years of experience in content marketing, content strategy, or a related role, with significant time in crypto or digital assets
- Deep familiarity with crypto market structure and institutional crypto workflows
- Strong writing and editing skills with the ability to simplify complex topics for sophisticated audiences
- Experience creating go-to-market content for product launches and partner announcements
- Ability to work cross-functionally in a fast-paced environment
Complete Job Description
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