Customer Advocacy Program Manager

Job Summary

To support a growing Customer Advocacy & Engagement team, the full-time remote Customer Advocacy Program Manager will manage and scale customer reference programs, facilitate advocacy initiatives, and drive community engagement to turn customers into brand champions.

Key responsibilities

• Own end-to-end operations of a high-volume customer reference program, coordinating outreach and managing reference calls
• Lead the launch and implementation of a global customer advocacy platform, incorporating gamification and tiered rewards
• Report on advocacy-influenced revenue and program performance, demonstrating measurable business impact to leadership

Required qualifications

• Bachelor's degree and 4+ years of experience in customer marketing, advocacy, or customer success in a B2B SaaS environment
• Demonstrated experience managing customer reference or advocacy programs end to end
• Strong project management skills with the ability to manage high-volume, detail-intensive programs independently
• Experience with peer review platforms and CRM tools, along with familiarity with reference management software
• Proven ability to report on program KPIs and marketing-influenced revenue, translating data into actionable insights