Customer Marketing Director

Job Summary

A company is looking for an Associate Director of Customer Marketing & Education to lead customer adoption and advocacy post-sale.

Key Responsibilities

• Own the post-sale lifecycle strategy, focusing on onboarding, adoption, retention, expansion, and advocacy
• Shape and drive expansion strategies to identify growth opportunities and enhance product usage
• Lead the development of scalable learning programs and advocacy strategies to support customer success

Required Qualifications

• 8+ years of experience in customer marketing, lifecycle marketing, or related roles in a B2B SaaS or technology company
• Proven success in managing post-sale metrics such as adoption, retention, and expansion
• Experience in building customer education and product adoption programs
• Demonstrated ability to lead and develop high-performing teams
• Strong analytical skills with a focus on measuring impact and improving programs