Customer Marketing Manager

Job Summary

A company is looking for a Customer Marketing Manager to build programs that engage, retain, and grow their customer base.

Key Responsibilities

• Build automated lifecycle journeys across onboarding, adoption, renewal, cross-sell, and upsell
• Own customer newsletters, product update announcements, and design event-triggered campaigns
• Build and scale programs for customer advocacy, including reviews, testimonials, and sentiment capture

Required Qualifications

• 5+ years in customer marketing, lifecycle marketing, or a related B2B marketing role
• Experience building customer content across various channels
• Highly collaborative and comfortable working cross-functionally
• Analytical and curious, with a drive to understand customer engagement
• Organized and proactive, with strong project management skills