Customer Marketing Manager

Job Summary

A company is looking for a Customer Marketing Manager to educate customers on new product offerings and drive upsell and cross-sell initiatives.

Key Responsibilities

• Identify and track upsell opportunities through customer marketing campaigns
• Support customer retention efforts by building engagement programs and timely communications
• Capture and share customer success stories to align with the company's strategic narrative

Required Qualifications

• Experience in B2B customer marketing or customer success operations
• Proven track record in supporting upsell or growth initiatives
• Ability to analyze customer journeys and identify upsell opportunities
• Strong collaboration skills with cross-functional teams
• Curiosity and passion for enhancing the customer experience