Customer Marketing Manager

Job Summary

A company is looking for a Customer Marketing Manager.

Key Responsibilities

• Develop and execute multi-channel lifecycle campaigns to drive adoption and engagement across payment products
• Manage day-to-day campaign execution, including audience segmentation and targeting
• Analyze and report on campaign performance, recommending optimizations and A/B tests

Required Qualifications

• 3-5+ years of experience in customer, lifecycle, or growth marketing, preferably in B2B SaaS or fintech
• Hands-on experience with marketing automation platforms for email and lifecycle campaigns
• Strong analytical skills with experience using tools like Tableau or Mixpanel
• Experience with payments or financial products is a strong plus
• Self-starter who can independently drive campaigns from idea to launch