Customer Marketing Manager

Job Summary

A company is looking for a Customer Marketing Manager to develop and execute strategies for customer engagement and retention.

Key Responsibilities

• Manage the Case Study Program and promote customer success stories
• Organize and contribute to virtual and in-person events to foster customer loyalty
• Monitor customer metrics and analyze data to inform marketing strategies

Required Qualifications

• 2-4 years of experience in a customer marketing or advocacy role
• Strong understanding of customer lifecycle marketing principles
• Proficiency in marketing automation tools and CRM systems
• Ability to leverage data and analytics to measure campaign success
• Willingness to travel occasionally for in-person customer events