Customer Marketing Manager

Job Summary

Driving customer retention through strategic marketing initiatives, the full-time Customer Marketing Manager will create campaigns that enhance merchant appreciation of the software while collaborating cross-functionally to align messaging and automate processes, all within a remote work environment.

Key responsibilities:

• Create campaigns to communicate ROI and increase feature adoption among merchants
• Collaborate with various teams to ensure alignment on target audiences and campaign strategies
• Define and report on campaign results, focusing on net dollar retention and renewal rates

Required qualifications:

• 3+ years of marketing experience in a B2B SaaS startup, with at least 2 years in customer marketing
• Proficient in email marketing and list segmentation, with experience using marketing automation software like Hubspot and Pendo
• Strong organizational skills and ability to manage multiple projects in a fast-paced environment
• Excellent communication skills, adaptable to various mediums and audiences
• Familiarity with AI tools in marketing practices is preferred