Customer Marketing Manager

Job Summary

Seeking a proactive and experienced Customer Marketing & Advocacy Manager, this full-time remote position will develop and manage programs to enhance customer relationships, drive engagement, and foster advocacy while reporting directly to the CMO.

Key responsibilities

• Build and execute customer marketing campaigns that drive ARR growth and measure their impact
• Manage a referenceable customer pool to support sales processes and drive advocacy initiatives
• Collaborate cross-functionally to align marketing activities with customer needs and product releases

Required qualifications

• 8+ years of marketing experience, with at least 5 years in customer marketing and advocacy in B2B SaaS
• Proven track record in executing customer marketing programs tied to ARR growth
• Hands-on experience managing customer reference pools and advocacy initiatives
• Experience running NPS surveys and synthesizing data for leadership
• Proficiency with marketing automation tools, such as Hubspot and Salesforce