Customer Marketing Manager

Job Summary

Owning the narrative post-customer onboarding, the full-time remote Customer Marketing Manager will nurture and scale the customer base, transforming legal professionals into advocates while designing programs that drive revenue growth.

Key responsibilities

• Build a world-class customer reference program to turn power users into vocal advocates and create compelling case studies
• Collaborate with various teams to promote product launches and design customer adoption campaigns to increase platform utilization
• Develop customer-facing content and engagement materials that simplify legal-tech workflows for existing users

Required qualifications

• 7+ years of customer marketing, advocacy, or lifecycle marketing experience in B2B SaaS, preferably in legal-tech or AI-tech
• Strong storytelling skills with a proven track record in drafting case studies and promotional content
• Ability to coordinate project workflows across Customer Success, Account Management, and Marketing teams
• Experience managing customer programs and executing multi-stage email campaigns within marketing automation platforms
• Bachelor's degree in Marketing, Communications, Business, or a related field