Customer Marketing Manager

Job Summary

Focused on driving customer advocacy and engagement, the full-time remote Customer Marketing Manager will manage customer storytelling, oversee the Customer Advisory Board, and design expansion marketing programs to enhance customer relationships and generate growth opportunities.

Key responsibilities

• Develop compelling customer narratives and advocacy programs to turn satisfied customers into vocal advocates
• Own and evolve the Customer Advisory Board, ensuring actionable insights are communicated to cross-functional teams
• Design and execute marketing campaigns aimed at generating expansion pipeline across the existing customer base

Required qualifications

• 5+ years of experience in B2B marketing, particularly in customer marketing or demand generation
• Demonstrated experience building or scaling customer advocacy programs
• Hands-on experience with marketing automation tools, specifically HubSpot
• Strong project management skills with the ability to manage multiple concurrent programs
• Exceptional written communication skills for developing detailed content briefs and customer narratives