Customer Reactivation Manager

Job Summary

A company is looking for a Senior Customer Reactivation Manager.

Key Responsibilities

• Develop and own the roadmap for customer reactivation efforts, including segmentation and messaging
• Partner with Engineering and Data teams to identify churn signals and inform win-back strategies
• Design and test various outreach approaches to drive customer reactivation

Required Qualifications

• 4+ years of experience in Customer Success, Customer Retention, or a similar role within SaaS, AdTech, or MarTech
• Strong analytical skills with experience using CRM systems and data visualization tools
• Demonstrated ability to lead cross-functional initiatives
• Experience with customer segmentation and lifecycle campaigns
• Comfortable in a fast-paced, data-driven, and customer-centric environment