Customer Retention Marketing Specialist

Job Summary

Seeking a full-time Customer Retention Marketing Specialist to design and execute campaigns that reduce churn and enhance customer loyalty while working remotely.

Key responsibilities

• Develop and manage retention-focused email and nurture campaigns targeting customers at risk of churn
• Build automated communication flows to guide customers through key lifecycle milestones
• Monitor retention metrics and conduct A/B testing to improve campaign performance

Required qualifications

• 3+ years of experience in retention marketing, lifecycle marketing, or customer success marketing
• Hands-on experience with marketing automation tools
• Strong analytical skills to interpret retention data and adjust strategies
• Experience collaborating with customer success teams
• Excellent writing skills to communicate product value effectively