D2C Marketing Specialist

Job Summary

A company is looking for a D2C Operator to build and manage its Direct-to-Consumer growth engine.

Key Responsibilities

• Build, run, and scale paid acquisition campaigns primarily on Meta
• Create and manage high-converting landing pages while conducting A/B tests
• Own and analyze key growth metrics, reporting insights directly to the CEO

Required Qualifications

• Experience running Meta ads for D2C brands
• Ability to build or manage high-converting landing pages
• Solid understanding of ROAS, CAC, AOV, LTV, and MER
• Strong analytical skills and proficiency with spreadsheets