Data Analyst

Job Summary

A company is looking for a Data Analyst to serve as the primary analytical partner for its Marketing team.

Key Responsibilities

• Translate business needs into actionable insights for the Marketing team
• Develop and maintain complex SQL queries, dashboards, and reports to track key marketing KPIs
• Conduct analyses to identify trends and optimize marketing performance

Required Qualifications

• 5+ years of experience in marketing analytics or a related field
• Advanced SQL skills for querying large-scale datasets
• Solid understanding of statistical concepts such as regression and hypothesis testing
• Experience with BI tools (Looker, Tableau, etc.) for building dashboards
• Strong analytical background in funnel analysis and campaign performance evaluation