Data Analytics Manager
Job Summary
Owning the performance measurement and analytics strategy across paid and organic media, the full-time Data Analytics Manager will define metrics, design testing, and provide insights to drive optimization decisions while working remotely with occasional in-office collaboration in Denver.
Key responsibilities
- Develop and manage the performance measurement framework, including KPI definitions and success metrics across the client portfolio
- Transform performance data into actionable insights and strategic recommendations for media and account teams
- Design and evaluate tests across various channels and improve attribution methods to enhance campaign performance
Required qualifications
- Experience in marketing analytics and performance measurement
- Strong understanding of paid media, SEO, and attribution methodologies
- Ability to simplify complex datasets into clear business recommendations
- Proven track record of influencing decisions through data-driven insights
- Experience in cross-functional collaboration with marketing and analytics teams
Complete Job Description
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