Demand Gen Marketer - Events

Job Summary

A company is looking for a Demand Generation Marketer - Events.

Key Responsibilities:

• Develop and implement a cohesive marketing plan to increase brand awareness, drive new customer growth, and maintain customer loyalty
• Manage and report on KPIs, develop and deploy marketing programs, and stay updated on demand generation trends
• Design and execute marketing campaigns, develop a marketing calendar, and prepare regular reports on marketing metrics

Required Qualifications:

• Bachelor's degree or equivalent experience
• Minimum 2+ years of demand gen marketing experience
• Experience using and creating reports from Salesforce
• Familiarity with digital advertising platforms
• Experience marketing to associations and event technology is a plus