Demand Generation Director

Job Summary

Owning the demand generation pipeline, the full-time Director of Demand Generation will architect and execute integrated marketing strategies to drive revenue growth for a leading SaaS platform in a remote environment.

Key responsibilities

• Build and manage the end-to-end demand generation strategy, aligning campaigns with buyer journeys and revenue targets
• Develop and lead integrated campaigns across various channels, ensuring differentiated messaging and continuous optimization
• Collaborate with sales and marketing teams to refine processes, improve conversion rates, and manage the demand generation budget effectively

Required qualifications

• At least 10 years of experience in B2B marketing
• A minimum of 5 years in software or SaaS demand generation
• Proven track record of owning pipeline and revenue outcomes in a marketing environment
• Strong understanding of modern marketing technology and analytics
• Demonstrated leadership experience in hiring and coaching teams