Demand Generation Leader

Job Summary

A company is looking for a Head of Demand Generation.

Key Responsibilities

• Own the demand generation function end-to-end: campaign design, execution, and optimization across all channels
• Build ABM programs targeting C-level executives in key verticals
• Scale digital performance marketing across various platforms and optimize conversion metrics

Required Qualifications

• 8+ years of B2B demand generation experience in enterprise SaaS or AI/infrastructure markets
• Deep experience with enterprise pipeline marketing and outbound integration
• Ability to build campaigns, optimize ads, and write copy while scaling a team
• Strong partnership with Sales, focusing on pipeline, CAC, and conversion metrics
• Experience marketing to technical and consulting audiences is a bonus