Demand Generation Leader

Job Summary

Seeking a Head of Demand Generation, the full-time remote leader will own the full pipeline function strategy and execution, manage a two-person team, and drive marketing investment into revenue.

Key responsibilities

• Set and achieve pipeline and MQL targets
• Develop and implement a full-funnel strategy across various marketing channels
• Manage budget allocation and performance reporting while ensuring alignment with sales on lead quality

Required qualifications

• 6-8+ years of experience in B2B SaaS demand generation
• At least 2 years of team management experience with coaching skills
• Proficiency in managing paid performance and marketing systems
• Strong data analysis skills, including dashboard creation and budget justification
• Hands-on experience with HubSpot or similar marketing automation tools