Demand Generation Manager

Job Summary

A company is looking for a Demand Generation Manager to drive enterprise lead generation and optimize marketing campaigns.

Key Responsibilities

• Launch and optimize campaigns across various channels including paid, email, social, and events
• Build and utilize signals infrastructure for engagement across websites and products
• Architect and manage account-based programs targeting enterprise platform and cloud infrastructure teams

Required Qualifications

• 5+ years of experience in demand generation or account-based marketing for technical or enterprise SaaS
• Experience targeting technical buying committees with support from product marketing
• Metrics-driven approach to delivering quality leads and analyzing funnel metrics
• Ability to build initiatives from scratch in a scrappy, experimental, and data-driven manner
• Collaborative mindset with a focus on ownership and low ego in partnership with sales