Demand Generation Manager

Job Summary

A company is looking for a Demand Generation Manager to develop and execute demand generation strategies.

Key Responsibilities:

• Partner with stakeholders to align on strategy, campaign launches, and KPIs
• Develop targeted programs for multi-persona buying groups and track demand gen metrics
• Lead the demand generation team and execute the ABM strategy across various channels

Required Qualifications:

• Minimum of 6 years of experience in demand generation or growth marketing roles
• Proven track record of pipeline performance and campaign execution
• Strong understanding of lead generation versus demand generation strategies
• Experience with marketing automation tools like HubSpot or Pardot
• High comfort level with Salesforce and ability to create critical reports