Demand Generation Manager

Job Summary

A company is looking for a Demand Generation Manager to design and execute customer-focused marketing programs.

Key Responsibilities

• Develop and execute multi-channel demand generation campaigns to drive customer engagement and pipeline
• Support product launches and translate new capabilities into compelling value for customers
• Analyze campaign performance and optimize programs based on insights

Required Qualifications

• Bachelor's Degree preferred, ideally in Marketing or Communications
• 3+ years of experience in a marketing role, preferably in a B2B SaaS environment
• Experience with account-based marketing, email campaigns, and webinars
• Analytical mindset with experience measuring campaign performance
• Ability to handle multiple projects simultaneously within tight deadlines