Demand Generation Manager

Job Summary

A company is looking for a Demand Generation Manager to orchestrate an integrated demand generation engine.

Key Responsibilities

• Own the integrated marketing calendar ensuring events, webinars, mailers, nurtures, and outreach build on each other
• Maintain and operationalize the Top 50 ICP list tracking engagement across all touchpoints
• Design campaign sequences that ensure a cohesive journey for prospects through multiple channels

Required Qualifications

• 5+ years in marketing operations, demand generation, or revenue operations
• Hands-on experience in B2B professional services, consulting, or financial services preferred
• Proficiency in Pardot and Salesforce, with experience configuring these systems
• Demonstrated curiosity about AI/ML applications in marketing
• Bachelor's degree required