Demand Generation Manager

Job Summary

A company is looking for a Demand Generation Manager to drive growth through demand generation strategies.

Key Responsibilities

• Build and own multi-channel campaign strategies across various platforms
• Analyze digital campaign performance to optimize strategies and maximize ROI
• Develop targeted nurture programs to improve funnel performance at each customer journey stage

Required Qualifications

• 7+ years of experience in demand generation or campaign management, preferably in a B2B SaaS environment
• Strong project management skills to handle multiple campaigns and meet deadlines
• Analytical mindset with expertise in performance metrics and data analysis
• Familiarity with marketing automation tools and CRM systems
• Experience managing budgets and forecasting campaign needs