Demand Generation Manager

Job Summary

A company is looking for a Demand Generation Manager, Consultants & Employers.

Key Responsibilities

• Build and execute a consultant demand strategy and program calendar
• Create integrated campaigns for employer prospects influenced by consultants
• Partner with Marketing Operations to launch and optimize campaigns across various channels

Required Qualifications

• A Bachelor's Degree
• 4-6+ years of B2B demand generation or field marketing experience
• Background in healthcare, employee benefits, or HR technology marketing
• Proven success in designing and executing multi-touch campaigns
• Experience with account-based or segment-based strategies