Demand Generation Manager

Job Summary

A company is looking for a Demand Generation Manager who will own strategy and execution for new logo acquisition.

Key Responsibilities

• Own marketing-sourced pipeline and new logo revenue targets
• Build full-funnel demand programs across various channels and optimize the lead-to-opportunity funnel
• Partner with cross-functional teams to develop audience segmentation and campaign messaging

Required Qualifications

• 5+ years of B2B demand generation experience with direct ownership of pipeline and revenue targets
• Proven track record of building demand programs that generate qualified pipeline
• Strong analytical skills for dashboard and funnel analysis
• Experience with lead scoring and creating nurture sequences
• Proven cross-functional partnership with Sales, Product Marketing, and RevOps