Demand Generation Manager

Job Summary

A company is looking for a Demand Generation Manager.

Key Responsibilities

• Collaborate with leadership to define the Ideal Customer Profile (ICP) and develop outbound strategies
• Design and execute multi-channel outbound campaigns to generate high-quality leads
• Track and analyze key performance metrics to assess campaign effectiveness and provide insights for improvement

Required Qualifications

• 3-5 years of experience in outbound marketing, demand generation, or B2B sales development
• Bachelor's degree in Marketing, Business, Communications, or a related field (preferred but not required)
• Proficiency in using CRM and marketing automation tools (e.g., HubSpot, Creatio)
• Strong understanding of email marketing best practices and lead nurturing techniques
• Experience working in a fast-paced startup environment is preferred