Demand Generation Manager

Job Summary

A company is looking for a Demand Generation Manager to own and scale pipeline creation across channels and campaigns.

Key Responsibilities

• Drive pipeline generation through marketing-sourced and influenced efforts across key regions
• Lead campaign strategy and execution, planning integrated campaigns across various marketing channels
• Optimize full-funnel performance and conversion, improving key touchpoints throughout the buyer journey

Required Qualifications

• Strong experience in B2B SaaS demand generation and growth marketing
• Experience with ABM and sales-aligned campaigns, lifecycle and nurture programs
• Hands-on experience with CRM and automation platforms, as well as paid acquisition platforms
• Strong analytical mindset with experience in attribution and measuring pipeline impact
• Comfortable using modern tools and AI to enhance execution