Demand Generation Manager

Job Summary

Seeking a results-driven Demand Generation Manager, this full-time position will focus on executing demand generation strategies, managing campaigns across various marketing channels, and driving lead generation and nurturing efforts in a collaborative environment.

Key responsibilities

• Develop and execute comprehensive demand generation strategies aligned with business goals
• Plan, implement, and optimize demand generation campaigns across multiple channels, including email, content marketing, and social media
• Implement lead generation tactics and nurture programs to guide prospects through the sales funnel

Required qualifications

• Bachelor's Degree or equivalent experience preferred
• Typically 8+ years of experience in demand generation or digital marketing, preferably in B2B
• Proven experience with marketing automation platforms such as HubSpot, Marketo, or Pardot
• Strong analytical skills with proficiency in marketing analytics tools
• Demonstrated ability to collaborate effectively with cross-functional teams