Demand Generation Marketing Director

Job Summary

Owning the demand generation and partner marketing strategy, the full-time remote Demand Generation Marketing Director will set priorities, build campaigns, and convert leads into pipeline while collaborating closely with Sales, Commercial Operations, and Partnerships teams.

Key responsibilities

• Develop and implement demand generation and partner marketing strategies aligned with company growth goals
• Manage budget planning for sponsorships, events, and demand generation initiatives
• Design and execute lead generation campaigns targeting priority accounts through multi-channel approaches

Required qualifications

• 7+ years of experience in demand generation, account-based marketing, or B2B marketing, preferably in ad tech
• Hands-on experience with CRM systems and automated email/nurture workflows
• Proven ability to collaborate with Sales and Sales Ops on campaign strategy and reporting
• Strong skills in messaging and positioning, translating product value into account-specific narratives
• Experience in designing and operationalizing partner or channel marketing programs