Demand Generation Marketing Manager

Job Summary

A company is looking for a Marketing Manager, Demand Generation.

Key Responsibilities

• Develop and execute multi-channel demand generation campaigns to drive pipeline and revenue
• Collaborate with Sales, Customer Success, and Product Marketing to align campaigns with revenue goals
• Analyze campaign performance and optimize strategies based on data insights

Required Qualifications

• Proven experience in demand generation marketing, particularly in a B2B environment
• Strong understanding of marketing automation tools, such as HubSpot and Salesforce
• Experience with account-based marketing (ABM) strategies
• Ability to manage multiple projects and deliver high-quality work in a fast-paced environment
• Experience in executing events and webinars as part of marketing strategies