Digital Acquisition Marketing Specialist

Job Summary

A company is looking for a Digital Acquisition Marketing Specialist.

Key Responsibilities

• Manage and analyze paid media campaigns and budgets to achieve KPI goals
• Collaborate with multiple departments to drive marketing projects from inception to completion, including testing and optimization
• Lead creative meetings to analyze ad results and generate new testing ideas

Required Qualifications

• 1-3 years of experience in Digital Marketing, preferably in Digital Acquisition/Performance Marketing
• Experience optimizing sales funnels through A/B testing
• Experience scaling and maintaining ad campaigns while meeting key performance metrics
• Bachelor's Degree or equivalent experience; preferred in Marketing
• Strong mathematical and analytical skills