Digital Advertising Manager

Job Summary

To drive new patient leads for Pediatric Dentistry and Orthodontic practices, the full-time remote Digital Advertising Manager will plan, launch, optimize, and scale paid digital marketing campaigns primarily on Google Ads and Meta Ads, while exploring additional channels.

Key Responsibilities

• Manage and optimize Google Ads and Meta advertising campaigns across multiple brands and locations
• Analyze campaign performance, monitor key performance indicators, and implement ongoing optimizations
• Collaborate with internal teams and external partners to improve landing page performance and conversion rates

Required Qualifications

• 3-7 years of digital advertising or performance marketing experience
• Strong hands-on experience managing Google Ads and Meta advertising campaigns
• Experience with lead generation campaigns and measurable performance goals
• Proficiency in Google Analytics 4 and Google Tag Manager
• Advanced proficiency in Microsoft Excel and/or Google Sheets