Digital Analytics Analyst

Job Summary

To support digital analytics initiatives, the full-time contract Digital Analytics Analyst will design, implement, and test analytics solutions using Adobe Analytics, collaborating with IT teams and stakeholders, and will work remotely unless based in Houston, where a hybrid arrangement is available.

Key responsibilities

• Establish KPIs and related metrics for new products and site enhancements in collaboration with internal stakeholders
• Provide digital analytics support for web strategies and initiatives by interfacing with business and marketing managers
• Design, implement, and test analytics solutions on web and mobile platforms using Adobe Analytics

Required qualifications

• Minimum of 2+ years of experience in digital analytics, specifically with Adobe Analytics
• Bachelor's degree in business analysis, project management, marketing, communications, or information systems
• Proven ability to create and complete analytics implementation documents
• Basic understanding of HTML
• Experience in digital analytics implementation with a total of 3-6+ years in the field