Digital Campaign Marketing Manager

Job Summary

A company is looking for a Digital Campaign Marketing Manager.

Key Responsibilities:

• Architect and execute high-impact ABM campaigns in collaboration with Sales and Marketing teams
• Own audience segmentation for personalized outreach across the database
• Build and manage nurture streams to enhance content engagement and lead conversion

Qualifications:

• 4+ years of experience in leading digital campaigns and ABM programs in a B2B SaaS context
• Demonstrated success in enhancing target account engagement and pipeline with Sales and RevOps
• Strong understanding of B2B funnel metrics and attribution modeling
• Proficiency in marketing automation, CRM, and ABM platforms
• Experience with large-scale event sponsorships and content-driven growth initiatives