Digital Channels Manager

Job Summary

A company is looking for a Manager - Digital Channels to lead a marketing team focused on channel management and execution.

Key Responsibilities

• Oversee management of web, social, and email channels, ensuring continuity and excellence in presentation
• Collaborate with cross-functional teams to develop channel strategies aligned with business objectives
• Monitor performance metrics and optimize campaign effectiveness based on insights

Required Qualifications

• Bachelor's degree in communications, marketing, or a related field; additional experience may substitute for education
• 6-8+ years of experience in communications planning, health insurance marketing, and channel management
• 3+ years of experience managing direct reports
• Knowledge of SEO best practices and proficiency in content management systems
• Strong business acumen and ability to manage multiple projects in a fast-paced environment