Digital Content Marketing Specialist

Job Summary

To support the development and optimization of public-facing content related to Medicaid expansion plans, the part-time hourly Digital Content Marketing Specialist will create content strategies and digital assets while collaborating with various teams in a remote environment.

Key responsibilities

• Develop and execute content strategies focused on Medicaid-related topics and eligibility changes
• Create, publish, and optimize website content that educates consumers and supports engagement objectives
• Translate complex regulatory requirements into clear, accessible content for diverse audiences

Required qualifications

• 3+ years of experience in content marketing or digital marketing within a complex environment
• Experience creating healthcare-related content in regulated industries
• Strong understanding of SEO best practices and content optimization
• Exceptional writing and editing skills with the ability to simplify complex topics
• Proficiency in Microsoft Office Suite, including Word and Excel