Digital Demand Generation Manager

Job Summary

A company is looking for a Digital & Demand Generation Manager.

Key Responsibilities

• Own and execute integrated digital campaigns to drive qualified leads
• Develop account-based marketing campaigns targeting high-value enterprise accounts
• Implement marketing automation workflows and establish reporting frameworks connecting marketing activity to revenue

Required Qualifications

• 4-6 years in B2B SaaS demand generation with hands-on digital campaign management experience
• Direct experience in cybersecurity, GRC, or adjacent enterprise software markets
• Expert-level experience with marketing automation platforms
• Proficiency with CRM systems and understanding of lead lifecycle management
• Strong analytical skills with experience in attribution modeling and ROI measurement