Digital Experience Executive
Job Summary
Owning the strategy and execution of digital marketing initiatives, the full-time VP, Digital Experience will manage a unified plan encompassing paid digital marketing, website strategy, technical SEO, and conversion rate optimization while working remotely.
Key responsibilities
- Develop and oversee the digital strategy, roadmap, and budget across various digital marketing channels
- Lead efforts in technical SEO and AI-search visibility, ensuring alignment with marketing communications and integrated marketing teams
- Report on digital performance metrics to executive leadership, linking site and channel outcomes to revenue growth
Required qualifications
- 10+ years of experience in digital marketing or web strategy, including 5+ years in management roles
- Proven expertise in both paid and organic digital marketing strategies
- Strong background in technical SEO, site performance, and conversion rate optimization
- Familiarity with generative engine optimization (GEO) practices
- Experience managing budgets across multiple digital channels and vendor relationships
Complete Job Description
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