Digital Experience Manager

Job Summary

Leading the management and optimization of digital experiences, the full-time Senior Manager, Digital Experience will oversee Unified's digital ecosystem, ensuring a user-centered approach across websites and patient-facing platforms while collaborating with cross-functional teams to drive performance and engagement.

Key responsibilities

• Manage day-to-day operations of the digital ecosystem, including website governance and content publishing
• Establish effective digital governance and workflows in partnership with Marketing and IT
• Drive SEO, analytics, and conversion optimization strategies to enhance digital performance and user engagement

Required qualifications

• Bachelor's degree or equivalent experience in marketing, digital strategy, business, or a related field
• 6-8+ years of experience in digital strategy or product leadership
• Experience managing and optimizing enterprise websites and digital experiences
• Proficiency with CMS platforms (WordPress, Sitecore, Drupal, or similar) and digital analytics tools
• Experience in healthcare or multi-location business models