Digital Experience Manager

Job Summary

Leading the strategy and optimization of digital customer journeys, the full-time Senior Manager Digital Experience will manage website funnels, oversee a web publishing team, and execute A/B testing strategies, all while working remotely.

Key responsibilities

• Develop and optimize website funnels and customer journeys to enhance user engagement and conversions
• Monitor user behavior and site engagement using analytics tools to identify improvement opportunities
• Oversee the web publishing team, ensuring quality assurance and timely updates for digital content

Required qualifications

• Bachelor's degree in Marketing, Digital Strategy, Communications, Business, or a related field
• 7+ years of experience in web strategy, digital marketing, or related disciplines
• 3+ years of experience managing teams or cross-functional digital workstreams
• Hands-on experience with Optimizely CMS and A/B testing platforms
• Experience with GA4 and user behavior analytics tools like Contentsquare