Digital Experience Strategist

Job Summary

A company is looking for a Digital Experience Strategist to join their Marketing & Communications team.

Key Responsibilities

• Own and evolve the company's website as a strategic marketing platform
• Lead website restructuring initiatives and manage content architecture for clarity and usability
• Enhance site features and performance, applying emerging technologies and maintaining day-to-day site health

Required Qualifications

• Bachelor's degree in marketing, communications, digital media, or a related field
• Eight to twelve years of experience in digital marketing, content strategy, or marketing technology
• Hands-on experience with WordPress and content management systems
• Experience with APIs, webhooks, and implementing website search solutions
• Familiarity with search engine optimization (SEO) and AI optimization