Digital Experience Strategist
Job Summary
Leading the strategy and execution for Flock.com, the full-time Digital Experience Strategist will manage the website's information architecture and navigation while optimizing digital experiences for diverse audiences in a remote setting.
Key responsibilities
- Develop and implement the digital strategy and roadmap for Flock.com, aligning with company and audience priorities
- Establish audience journeys and website governance in collaboration with growth leadership
- Oversee CRO and SEO strategies, managing direct reports and external partners to enhance site performance and user experience
Required qualifications
- Proven experience in web strategy, digital product management, or managing high-impact websites
- Strong background in leading website redesigns or transformations with strategic and creative judgment
- Technical proficiency with modern CMS platforms, particularly Webflow, and knowledge of web performance, UX, accessibility, CRO, and SEO
- Ability to analyze website data and user behavior to inform strategic decisions
- Experience managing teams or cross-functional contributors, especially in complex B2B environments
Complete Job Description
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