Digital Experiences Lead

Job Summary

A company is looking for a Digital Experiences Lead (Contract).

Key Responsibilities

• Develop and execute global digital strategy across owned channels, ensuring cohesive storytelling and localized market support
• Manage digital activation workstreams for global campaigns, coordinating execution across various platforms
• Establish KPI frameworks and performance measurement standards, driving optimization initiatives and reporting on performance

Required Qualifications

• 5-10+ years of experience in digital marketing, digital experience strategy, or performance marketing
• Experience managing cross-functional initiatives or programs
• Strong understanding of digital experience best practices and performance measurement frameworks
• Familiarity with CMS platforms and digital publishing workflows
• Experience with SEO tools such as Google Search Console or SEMrush is preferred