Digital Fundraising Strategy Lead

Job Summary

Leading the strategy and execution of digital communications for peer-to-peer fundraising initiatives, the full-time Digital Fundraising Strategy Lead will develop compelling content across various channels, optimize campaign performance using analytics, and collaborate with internal and external stakeholders in a remote work environment.

Key responsibilities

• Lead the planning, development, and deployment of multi-channel digital campaigns supporting fundraising programs
• Oversee the creation and optimization of digital content, including emails, ads, and social media messaging
• Continuously monitor and analyze campaign performance, providing actionable insights and recommendations for improvement

Required qualifications

• Bachelor's degree or equivalent
• Minimum of three years of experience in digital marketing, digital fundraising, or campaign management
• Strong understanding of nonprofit and fundraising environments
• Proven ability to develop and execute strategic digital marketing plans
• Experience with analytics tools such as Google Analytics and Salesforce Marketing Cloud