Digital Fundraising Strategy Lead

Job Summary

Leading the strategy and execution of digital communications for peer-to-peer fundraising initiatives, the full-time Digital Fundraising Strategy Lead will develop and optimize multi-channel campaigns, manage content creation, and leverage analytics to enhance engagement and fundraising outcomes in a remote and flexible work environment.

Key responsibilities

• Lead the planning and deployment of digital campaigns across various channels to support fundraising programs
• Manage the creation of digital content, including emails, social media, and paid media assets
• Analyze campaign performance data to provide actionable insights and optimize future strategies

Required qualifications

• Bachelor's degree or equivalent experience
• Minimum of three years of experience in digital marketing, fundraising, or campaign management
• Strong understanding of nonprofit and fundraising environments
• Proven ability to develop and execute strategic digital marketing plans
• Experience with Salesforce Marketing Cloud and Google Analytics