Digital Fundraising Strategy Lead
Job Summary
Leading the strategy and execution of digital fundraising initiatives, the full-time Digital Fundraising Strategy Lead will manage multi-channel campaigns, optimize digital content across various platforms, and leverage analytics to enhance engagement and fundraising outcomes in a remote work environment.
Key responsibilities
- Lead the planning and deployment of digital campaigns supporting peer-to-peer fundraising programs
- Oversee the creation and optimization of digital content across multiple channels including email, SMS, and social media
- Analyze campaign performance metrics and provide actionable insights to improve engagement and fundraising results
Required qualifications
- Bachelor's degree or equivalent experience
- Minimum of three years of experience in digital marketing or fundraising, with a preference for 5-7 years
- Strong understanding of nonprofit and fundraising environments
- Proven ability to develop and execute strategic digital marketing plans
- Experience with analytics tools such as Google Analytics and Salesforce Marketing Cloud
Complete Job Description
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