Digital Fundraising Strategy Lead

Job Summary

Leading the strategy and execution of digital fundraising initiatives, the full-time Digital Fundraising Strategy Lead will manage multi-channel campaigns, optimize digital content performance, and collaborate with internal and external stakeholders in a remote work environment.

Key responsibilities

• Develop and execute multi-channel digital campaigns to support peer-to-peer fundraising efforts
• Analyze campaign performance metrics and provide actionable insights for continuous optimization
• Oversee the creation and management of digital content across various platforms, ensuring alignment with organizational goals

Required qualifications

• Bachelor's degree or equivalent experience
• Minimum of three years of experience in digital marketing, fundraising, or campaign management; 5-7 years preferred
• Strong understanding of nonprofit and fundraising environments
• Proven ability to develop strategic digital marketing plans and optimize performance based on data analysis
• Experience with Salesforce Marketing Cloud and Google Analytics