Digital Fundraising Strategy Lead

Job Summary

Leading the strategy and execution of digital communications for peer-to-peer fundraising initiatives, the full-time remote Digital Fundraising Strategy Lead will develop compelling content across various channels, optimize campaign performance through analytics, and collaborate with internal and external stakeholders to enhance engagement and fundraising outcomes.

Key responsibilities

• Lead the planning and deployment of multi-channel digital campaigns supporting fundraising programs and events
• Oversee the creation and production of diverse digital content, including emails, ads, videos, and social messaging
• Continuously monitor and analyze campaign performance, providing actionable insights and recommendations for optimization

Required qualifications

• Bachelor's degree or equivalent experience
• Minimum of three years of experience in digital marketing, fundraising, or campaign management, with a preference for five to seven years
• Strong understanding of nonprofit and fundraising environments
• Proven ability to develop and execute strategic digital marketing plans
• Experience with analytics tools such as Google Analytics and Salesforce Marketing Cloud